A simple, four letter word with a surprising amount of power.
Approaching a person, with the intentions of being kind, puts you in a position of being the best form of yourself. And when others approach you with a single act of kindness, it makes you smile. It even has the power to alter the fate of your day and remain as a single memory of another person's generosity of kindness. This idea of kindness isn't only in regards to how people treat people, but also to how human beings can treat an object or an idea. Picking up a piece of litter is an act that is kind. Donating to a good cause is also something that is kind. But then this word can also refer to us, humans, as a kind. We're a group, a unity, and we're all very different but there's something that keeps us similar enough to have relationships and make us "one of a kind".
As humankind, we are powerful, and we should use this power to make a difference that can be, for lack of word more perfect, kind.
I've been following the work of KIND Jewellery and it's evident to me that they are very much driven by the word "kind", fitting as the name of the brand. With a focus of sustainability, the brand is dedicated to producing jewellery that is made with transparency: in an ethical way and with as little harm to the environment. They insist that this is a line of jewellery for everyone, no matter the age, gender, or style.
The idea of KIND came from the mind of artist and designer, Tansy Haak, while travelling. With a home ground in London, Tansy and her husband took a break from the bustling city and found themselves in Europe, India and Sri Lanka. It was on the shores of Sri Lanka, where Tansy had the peaceful surroundings, an inspiring culture and a breathless view of nature, that the idea of KIND was conceived.
The designs of the jewellery pieces carry elements of these varying cultures. The styles have a simple and organic look, influenced by the three moon phases, the sun, temples and natural elements, currently creating six signature pendants. Each piece is handmade with recycled metals and having a close unity with specialists around London.
I asked Tansy about her viewpoint when it comes to creating a new brand and product, sustainably, in regards to ethos and environment:
"Making conscious decisions and taking care of our environment and the people we share it with has always been important to me. Now, in such a consumer driven world, it is time for new businesses to reflect an attitude where their actions are considered and transparent, so that our lovely customers can start to make informed decisions as to where to buy and where not to buy.
Here Tansy gives me more detail about the practices in her craft:
"When I started KIND Jewellery, it was important for me that the materials I was using were ethically and responsibly sourced. I use UK Suppliers and 80-95% of the collection is made using recycled metal, which is great. These decisions flow into every element of KIND. I make the collection myself so there is no sweat shop production or child labour involved. In the studio, I use polishes that do not contain animal fats and my acid baths (for cleaning the metal after it oxidizes) are non toxic and bio-degradable. I avoid printing where possible and use recycled papers and eco inks when it is necessary. I use local suppliers to reduce our carbon foot print and support our local economy. KIND collaborates with other wicked, like-minded brands and individuals such as Lara intimates and Olivia Aspinall, who we have designed a wicked collection of Jewellery Storage with using a eco resin alternative called jesmonite."
And what she would say to those of us exploring sustainability:
"My advice would be to recognize that no one is perfect, but every positive decision you make will reduce the impact you have on our earth. Take the time, do the research and make decisions that you can be proud of. "
To me it seems quite apparent that Tansy and her work is the definition of the word "kind", in all aspects. She has a willingness to grow from experiences, evident from this brainchild of her travels and dreams, and an openness to all collaboration. She represents a beautiful side of humankind in her artwork, all while taking extra kind care of the environment in this endeavour. This is a terrific way to go about starting something new.♥
** Special thanks to Tansy Haak for the interview and use of her images!